SEO still important for small business
If you are running a small business, you may be missing out on FREE traffic to your website through Google Search™ – the UK’s leading search engine. For some time, small business owners have believed getting listed on this popular search facility is out of reach and something only large companies can afford to do. […]
Where can you get great seo advice?
I have worked in seo for nearly 10 years and I am sad to say, the professional side to the business has always been very small. SEO is essentially controlled by sales organisations, rather than qualified technicians who genuinely understand how search engine optimisation works. Sales organisations sell their own ‘unique’ solutions, essentially sales packages, […]
SEO and Online Marketing Strategy
Developing a simple search engine optimisation and online marketing strategy for your business pays massive dividends, so it’s well worth spending some time on it. Firstly – decide what you want to focus your efforts on – have an end game so to speak. Don’t get involved in activities that are not going to pay […]
What businesses should learn from Google
As a seo bod, I see Google in the positive and the negative. On the positive side, they do try to educate and inform business owners (website owners) and webmasters on how to improve a sites performance, both within Google Search (organic results) and optimising traffic into sales and leads. On the darker side, I […]
Google Algorithm Update April 2015
With Google indicating an update to their search engine algorithm for April 2015, it’s little wonder design and seo agencies are getting excited – it’s another opportunity to sell something! Are we being sceptical or is the new update anything to worry about? Firstly, no business owner should ever worry about Google Algorithm updates, as […]
Have google final nailed link building scams?
Google has always advised website owners against using links to manipulate page rank or page rankings, but it hasn’t stopped the majority doing a little link building here and there. But now it would appear, Google has ramped up it’s war against manipulative link building, as the link that follows would indicate https://support.google.com/webmasters/answer/66356?hl=en It can […]
Chris Cardell’s 7 Tips for improving Website Performance
I happened to be on Facebook yesterday when an advert came up decrying the 7 worst mistakes web designers make and it pulled in my interest. Apparently, this guy Chris Cardell has been featured on the BBC and ITV, but I have never heard of him, but I thought his credentials on the surface looked […]
Why is SEO so expensive?
SEO Services can attract BIG fees, especially if you are getting quotes from Sales Agencies who have massive overheads. 95% of the companies we come up against are sales agencies who outsource a lot of the seo work out. They have to cover wages for sales staff, sales managers, sales directors and admin staff – […]
Biggest and worst SEO Trick or Con in the world
Everyone gets them – the old – ‘we have visited your website; how wonderful, BUT, your website is not ranking well on search engines’. Absolute rubbish – mark them as spam and forget about them. They are auto generated to target those who worry about seo rankings. None of these companies are experts in SEO, […]
SEO a dirty word or what?
When I started my seo business several years ago, it was a technical service provided by trained engineers who understood how Google rated and listed websites. Disappointingly, it didn’t take long for sales organisations to setup seo services and packages and everything became very disjointed. The SEO business has a huge image problem and unfortunately […]